Industry News & Trends

What Drives Auto Shoppers’ Behavior

What factors are influencing the way today’s consumers shop for their next vehicle and vehicle products. Kimberly Stonehouse leads Googles marketing and research for the North American automotive clients and agency partners. eMarketer sat down with Kimberly to discuss what factors are influencing the way today’s consumers shop for their next vehicle and automotive products. …

Read more…

PR Announcements

General Motors Approves ActivEngage As IMR Match Eligible Turnkey Vendor For Live Chat

ActivEngage, the automotive industry’s premium live chat with business intelligence for dealer websites, today announced that General Motors has approved the company as an iMR (inMarketRetail) Match eligible turnkey vendor for dealership live chat. All GM dealers who are a part of this program can now use iMR funds for ActivEngage live chat services. This …

Read more…

PR Announcements

ResponseLogix and DealerCentric Join The Contact At Once! Dealer Chat Network

Atlanta, GA – June 22, 2011 – Contact At Once!, LLC (www.autodealerchat.com), the leading provider of dealer chat for automotive websites and operator of the automotive industry’s only dealer chat network which currently connects more than 9,000 auto dealers with the websites car shoppers visit most often, announced today the addition of two new partners …

Read more…

Opinions & Advice

Edmunds Perpetual Contract

Do you know what “Perpetual” means? per·pet·u·al continuing or enduring forever; everlasting. lasting an indefinitely long time: perpetual snow. continuing or continued without intermission or interruption; ceaseless. Edmunds legaleeze: #7.  Dealership hereby grants to Edmunds a royalty-free, nonexclusive, non-transferable, PERPETUAL license…. Are you fully understanding your contracts?  Have you fully understood what Edmunds and TrueCar are asking of you?