Best PracticesDealership Marketing

What Your Toddler Can Teach You About Differentiating Your Dealership

Four-year-old Martina is about to teach you a lesson. [highlight color=”#F0F0F0″ font=”black”]You: Martina, it’s time for bed, sweetie. Martina: Why? You: Because you’ve had a long day and you’re going to be getting sleepy soon. Martina: Why? You: Well, because you played outside and ran around the house all day. Martina: Why? You: Because you’re …

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Dealership Communication ToolsDealership MarketingIndustry News & Trends

Facebook Introduces Partner Categories for Ads

With immediate success and attracting the likes of General Motors and Hyundai, Facebook has once again furthered its ability to produce revenue – and not only for itself. Earlier this week Facebook announced Partner Categories, an effective, data-backed way to find true ROI with Facebook targeted ads. Unknown to many, but there are 20 million …

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Dealership Communication ToolsIndustry News & Trends

GM Introduces the SalesAssistant App for Android and iOs

GM Introduces the SalesAssistant App for Android and iOs We’ve had several discussions around the use of iPads and tablets at the dealership… iPads in Dealership Best iPad idea or use at the dealership ipad for dealers…Pros vs. cons? iPad friendly CRM GMC’s ongoing push to create a modern and customer-focused dealer network includes updated facilities …

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Dear Google Open Letter
Dear Google Open Letter
Dealership MarketingIndustry News & Trends

Where Did the Dates Go on Google Reviews?

A brief, but pointedly confused, open letter to Google. Dear Google, We, local, online marketers do love you. You have brought us great innovation in organizing the world’s information. You have brought many local businesses the opportunity to capture new customers and advertise on a fairly even playing field (budget aside) with the big boys. …

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