Best PracticesDealership Marketing

Automotive Retail Disruption: How Process Would’ve Made a Difference

Automotive Retail Disruption: How Process Would’ve Made a Difference We all know good habits are learned in bad times, and bad habits are learned in good times. For virtually every car dealer in America, the good times started sometime around 2011, and ended suddenly in mid-March 2020. An industry disruption no one could’ve predicted. So, …
Best PracticesDealership Marketing

HOW TO: Automate Your Dealership’s Google My Business Posts

Most car dealers understand the importance of Google My Business Posts but don’t have the time or resources to dedicate to it. Today, I’m going to show you how to fully automate the process of regularly posting to your Google My Business profile! Essentially we’ll be taking the best content you’re already posting on Facebook …
Best PracticesDealership Marketing

Here’s How Your Dealer Can Use Google My Business to Drive More Website Traffic

If you haven’t fully optimized your dealer’s free Google My Business (GMB) listing, you’re missing out on VALUABLE Google searchers who could be visiting your website and even your dealer. To help you out, I put together 10 optimization recommendations that EVERY dealer should use on their GMB listing going into 2020. Here they are: …