Dealership Operations & Processes – Page 3 – DealerRefresh

Best Practices Dealership Operations & Processes

4 Secrets to Leveraging Technology at your Dealership

For years we’ve been talking about new technology that will allow car buyers to purchase their vehicles online, essentially eliminating the need for sales people and for years this topic has been top of mind. Sure, we have seen a little uptick in online vehicle purchases but whether this has addressed the main issue or …

Best Practices Dealership Operations & Processes

Digitizing Your Sales Process: The Path To Omni-Channel Retail Success

As a small child, I remember traversing the halls of the local Sears with my father who always acted like a little kid in the candy store when buying new tools. In my bright-eyed view, Sears was the place to go back then. They had the best selection and the best customer service for all …

Best Practices Dealership Marketing Dealership Operations & Processes Opinions & Advice

It’s the Boring Stuff that Sells Cars

It’s the Boring Stuff that Sells Cars As you and your team review your sales plans for 2019, it’s important to remember that the dealers growing market share use the same websites, tools and marketing sources you use. Just like you, they’ve yet to discover a magic bean or digital secret that can sell vehicles …

Best Practices Dealership Operations & Processes

Avoid The Averages Because They’re Costing You MONEY!

Countless decisions get made every day in dealerships based on averages. Popular examples include market day supply, average retail price, average days on lot and average wholesale price. Too often we trust these numbers (simple averages) as if they are the be-all end-all. After doing something for so long, we begin to take it for …

Best Practices Dealership Operations & Processes

Did You Know You Can Drown In Green Peas?

It is possible to drown green peas. It’s a sad occurrence. And it is rarely their fault they drown. Green peas, or as they’re known in other industries as newbies, noobs, colts, rookies, freshman, recruits, or greenhorns, are a part of every organization. Inevitably, through either attrition or an expanding sales force, companies have to …

Best Practices Dealership Marketing Dealership Operations & Processes Opinions & Advice

Mastering Instagram Highlights in 10 Easy Steps

Ever since the unveiling of “highlights” on Instagram, people have been struggling to find ways to properly utilize them. While some influencers and businesses use them to show off contact info, others have found creative ways to make them both eye-catching and functional. At Dealer Authority, we have arranged our highlights into different categories that …

Best Practices Dealership Marketing Dealership Operations & Processes

What it took for this Millennial… to land his DREAM JOB – Selling Cars!

Read on for a story of what it’s really like to get hired in the car business. Meet Will. Will graduated from Western Carolina University in May 2018 with a double major in Business Management and Marketing. He was a member of Lambda Chi Alpha and held the leadership position of Finance Chair. During the …

Dealership Operations & Processes Opinions & Advice

Will Someone Please Copy the Domino’s Pizza Tracker?

Will Someone Please Copy the Domino’s Pizza Tracker? I’ll be brief: Will someone please copy the Domino’s Pizza Tracker for dealers to use with their service customers? If you’ve never ordered Domino’s Pizza online, then you’re probably not familiar with the best thing to happen to delivery pizza since the invention of the automobile. The …

Best Practices Dealership Marketing Dealership Operations & Processes

Car Sales Burn Out and Three Ways to Avoid It

Car sales is the greatest job in the world, I truly believe this. We sell vehicles we do not own to other people and get paid to do it. How awesome is that? Somewhere along my career I lost the magic. I still appreciated my job, but I forgot what a privilege it is to …

Best Practices Dealership Operations & Processes

Digital Retailing WILL Redefine Your Dealer’s People Strategy, and Here is HOW!

Car Dealers: Want Digital Retailing? Start by Redefining your People Strategy Digital retailing has officially arrived. The perfect storm of change is upon us. Technology advancements, customer demand and OEM programs are pushing retail automotive down a new path. The early adopters of this technology have figured out what the rest of the industry is …

Search

Search

Dealership Operations & Processes – Page 3 – DealerRefresh

4 Secrets to Leveraging Technology at your Dealership

Digitizing Your Sales Process: The Path To Omni-Channel Retail Success

It’s the Boring Stuff that Sells Cars

Avoid The Averages Because They’re Costing You MONEY!

Did You Know You Can Drown In Green Peas?

What it took for this Millennial… to land his DREAM JOB – Selling Cars!

Will Someone Please Copy the Domino’s Pizza Tracker?

Car Sales Burn Out and Three Ways to Avoid It

Digital Retailing WILL Redefine Your Dealer’s People Strategy, and Here is HOW!