How will the recent changes to Google Adwords affect my dealer’s Paid Search Adwords Campaigns?
The simple answer is “Not Much.”
I’ll rephrase that.. Not much for SEM-Master Level Dealers and Agencies. Yes, the right sidebar ads are gone (smell ya later) meaning there are far fewer spots for Dealers’ ads to fill. So the question you should be asking yourself is how do I get my ads in the top 4 spots without further breaking the bank?
The answer to this question is simple. Do the things you should have been doing all along.
What Should I have Been Doing All Along?