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April 1 by Guest Poster -

The Bruce event starring Larry Bruce #AutoMarketing – APRIL FOOLS

There is nothing better than having another event for dealers to here about convertshun metrics we should all easily b attaining.  Im sayin 70% and up convershen!  Thats HUGE!

Join me – Larry Bruce – for the 1st evar Bruce Event.

It will be April 1st, 2012 at the Bismark Super 8 and I’m the speeker!

Dont worry, there wont be any wine tastings or beer drinking – it will pure busyness.  Thats why we’re going to the freshly paved Super 8 in North Dakota.  You wont have to worry about those clowns Jeff Kershner and Alex Snyder being thier or even that Pasch guy because theyre banned from attending.  No distractshions from anything but your Random Access dealerhsip Website.

Its just about convurtsion for your dealersip websete.  Wen I say 70% comversion Im not kidding.  Technicly it isnt your websit because well be talking about the microsite and how strong it convurts for yur busyness because microsites are the king of everything and because thier is nothing more impotant than your very important microsite strategy because micorsite make convertson happen but it is grater than just microsite coversion because we are also going to talk about reputateshun management.  Ive been watching over 5 billion dealsips engage on sites like facebook and friend finder to learn the secrits of getting customers to engage on those sites – especially friend finder.

And now the most impotent part, get to know your speaker and host:  Larry Bruce!  Im gonna let the video speek for myself, Larry Bruce.

Win.

This is obviously a parody on April Fools day.  No, there isn’t a “Bruce Event” happening and no, Larry Bruce did not write this.

Categories: Industry Events

About the Author

Guest Poster

    Comments

    1. Jeff Kershner says

      April 1, 2011 at 12:06 pm

      This is a huge WIN for dealers. We love you Larry!

    2. Matt Murray says

      April 1, 2011 at 12:12 pm

      Am I going sign up?? Of COURSE I am! Long live the Bruce.

    3. Kevin Frye says

      April 1, 2011 at 12:23 pm

      I have been on this site long enough to know that an April Fools post would be coming. I admire the passion of anyone in this industry trying to make things better, including Larry, Brian, and all. I hope this post is made in good jest, because whether folks like Larry or not, he certainly fires up people to think hard about what they are doing – and keeps the online forums interesting. Cheers to all – and Go Reds! (if you saw the opening game yesterday, wow!)

    4. Jeff Kershner says

      April 1, 2011 at 12:27 pm

      Always in good jest Kevin. Larry keeps us challenged. You never know what we’ll do for April Fools.

    5. Alex SnyderAlex Snyder says

      April 1, 2011 at 12:31 pm

      I’m banned? Damn. I always wanted to go to North Dakota and I had my Super 8 card ready to go. The freshly paved Super 8’s are the best!

    6. Tim Kelly says

      April 1, 2011 at 1:24 pm

      I just called the hotel and they are booked is there a motel 6 nearby?

    7. Jeff Kershner says

      April 1, 2011 at 1:29 pm

      I knew this was going to be a hot even!

    8. John Jones says

      April 1, 2011 at 1:34 pm

      I’m just wondering….who’s going to be hosting this event?
      @KevinFrye Reds!

    9. Mike DeCecco says

      April 1, 2011 at 2:03 pm

      I cannot wait to attend…. I really hope Larry also shows us how we too can make millions by placing thousands of “tiny classified ads”.

    10. Chuck Ardezzone says

      April 1, 2011 at 7:05 pm

      Ah Now I understand the internet! I love April Fool’s jokes and internet spelling wins.
      ——————————————–
      John Marazzi from Marazzi Nissan and Audi Jag Landrover Fort Myers in a testimonial for ITZ Media Group (Went from 50 cars a month to over 400):

      http://www.youtube.com/watch?v=DhlIx5ne9Vk

    11. Tom White Jr says

      April 2, 2011 at 12:31 am

      Ha Ha Ha Ha Ha Ha Ha!!! That is SERIOUSLY some funny stuff… Love the “#winning” comment to exit…

    12. Jeff Kershner says

      April 2, 2011 at 3:44 pm

      Ha!! That too funny Mike.

    13. Jeff Kershner says

      April 2, 2011 at 3:47 pm

      If I know Larry he was chopping at the bit to comment. No hard feelings Larry – it’s April Fools.

    14. Eric Miltsch says

      April 2, 2011 at 8:18 pm

      Love it.

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    Editors

    • Jeff Kershner

      Jeff Kershner

      I’m the founder of DealerRefresh. I got my start in the dealer business when I was 18. From there I've worked throughout several departments within fixed to variable ops. Whether it’s managing the desk, perfecting sales process or studying online marketing and media trends, I absolutely love this business and the challenges it brings. On top of keeping up with DealerRefresh, I consult with dealerships and key industry businesses. My passion has been and continues to be helping dealers leverage new media to sell and improve customer service.
    • Alex Snyder

      Alex Snyder

      2019 marks Alex's 30th year in the car business. In that time he has had a front-row seat for the rise of the Internet and has been working to bring the online and offline dealership experience closer. Whether you knew him from his life at Checkered Flag or his years with Dealer.com/DealerTrack/Cox Alex has remained an opinionated DealerRefresh contributor who enjoys nothing more than to poke at the unsaid truths in our industry. He also helped found FRIKINtech.

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