Dealership Marketing

Don’t be scared of Facebook’s new algorithm. Here’s how your dealership can handle it.

“Facebook was built to bring people closer together and build relationships.” Who would have thought that this pleasant idea could make businesses question so much of what they thought they knew about social media? Facebook wants people to connect more. The company, led by Mark Zuckerberg, is on a mission to increase authentic dialogue and …
Dealership MarketingIndustry News & Trends

Turns Out Facebook Advertising Is A Big Lie

I ask, how many “likes” does your dealership facebook page have? More importantly, how did you get those likes? Marketers value the ubiquitous Facebook Like for two main reasons:   Your likes are a numerical way to represent your popularity. Every thumbs-up is a public display of brand loyalty and recognition. Marketers hope that an extended …