DealerSocket Announces Two Major Product Enhancements
San Clemente, CA – February 10, 2010 – Leading automotive CRM provider DealerSocket announced today two significant upgrades to their core CRM solution. Beginning immediately, DealerSocket customers can now respond to inbound leads via a mobile device and “stop the clock.” This important enhancement allows users to respond via mobile email or phone call and have the action automatically recorded into the DealerSocket customer record. In addition, DealerSocket has announced that it has completed integration of its CRM Desking tool with DealerTrack lease rates and residuals. Still in pilot with two DealerSocket key customers, this vital enhancement will be available to all DealerSocket Desking customers by the end of March 2010.
“These two key improvements are things our customers told us they must have, and we listened,” said Brad Perry, DealerSocket co-founder and CTO. “Last year we released over 46 enhancements to our core product and the majority of them were based on suggestions from our valued customers. With these two upgrades, our auto dealer customers will save time, save money and be able to improve profitability in their dealerships.”