#RefreshFriday: Connected TV is taking Digital Advertising by Storm. Are you ready?
We sit down with Tom Park of Tom Park Media Group and Peter Jones Sr. Director of Premion, both representing Hoot Interactive to discuss how the traditional cable TV landscape is quickly being transformed and what dealerships need to know about this huge shift in video/TV advertising. What exactly is CTV, OTT and DSP? What …
RefreshFriday – Sales from Social are a Myth
LIVE Today at 1:00 PM EST Today (Friday March 29th) marks the last Friday in Women’s History month and we’re closing it down on Social Media. The stigma that social media doesn’t sell cars is alive and well, but examples that break the stigma are everywhere. We’re going to explore the history of social for …
RefreshFriday #17 – WIFF NIFF and the Future of Customer Experience
Join us tomorrow – #RefreshFriday WIFF NIFF “Shaun ‘NIFF’ Kniffin” of the Germain Motor Company as we discuss the “Future of Customer Experience” – Register NOW! https://dlrfr.sh/2JnUa71 Shaun has a unique perspective and philosophy on the future of how dealers will be working with their customers. We’re going to explore this and talk about some of the impediments …