Industry News & Trends

Tooting my own horn for SEO.

In less then 5 hours, Google has indexed my last posting "Should dealers be blogging?”. As I mentioned in the posting right before; "Why are the vendors and consultants possible hypocrites?”, DealerRefresh is growing and rocking in the search engines.

I currently have a PR (Page Rank) of 4 Oops, I guess google made some changes because it dropped to a 3> and I feel a PR of 5 <4> is in the near horizon. I know that Page Rank is not the single most important factor for SEO but with all the other elements this blog possess on top of the PR, it’s only a matter of time before DealerRefresh owns the Search engines for such a targeted audiences. Just another reason why vendors and ISM’s
should be participating with comments and feedback.

B
Well done Jeff and congratulations on the blog.

I have been reading your blog since we first chatted about a year and half ago (I think it was that long). Congratulations on having the perservance to stick with this. Blogging is difficult, you don't always know someone is there but people are in fact reading, they just don't comment most of the time ;-)

All the best,
Brian

J
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    Jeff Kershner
  • April 28, 2007
Thanks Brian. It's been awhile since we have talked. You should give me a call sometime soon.
B
Jeff, a chat sounds good. I will give you a call over the next while.

Brian

R
That is true. Readers often do not comment. I see more site visits than comments on my own.

Funny that you mentioned it took Google less than 5 hours to index a post. Do you use Google Alerts? I have seen posts picked up by that within minutes. That doesn't necessarily indicate the site is indexed, though.
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    Jeff Larsen
  • April 28, 2007
I recommend your site to fellow Internet Managers as one of the best resources available to assist in resolving their ongoing dealership, technical, and customer issues. First by word of mouth and then following up by email with the link.

If not learning something new with every visit, I get constant "refreshers" on what I can be doing better as well.

Thank you Jeff for taking your personal time to keep this awesome site updated so well; for all of us to benefit!
R
Jeff Larsen actually referred me to this site. Im new to being and ISM and well I will take all the advice I can get. I would love to hear more about what it takes to succeed as an ISM. I will be on the site more and more and am interested in hearing anyone's feedback. I'm in a smaller demographic in northeastern Iowa and with a population of around 100k in the surrounding area. Interested in advice I can get.
N
Congrats Jeff, it's been nice chatting with you. Keep up the good work.
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    Jeff Kershner
  • May 1, 2007
It excites me to see all the comments! Thanks everyone for all the awesome comments and for passing the work around about dealerrefresh.com
J
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    Jeff Kershner
  • May 1, 2007
It excites me to see all the comments! Thanks everyone for all the awesome comments and for passing the word around about dealerrefresh.com
D
Great job Jeff. There's little doubt that you have a firm grip on SEO and how to get Dealer Refresh to rank at or near the top in short order. I, like many others, have watched what you do and how you do it for quite some time. There's a lot to be learned from you and your blog.
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    Jeff Kershner
  • December 28, 2007
Well it finally happened. I did hit that PR of 4 a few months back. Not that it really matters but I thought I would update the thread. DealerRefresh no doubt rocks the search engines for just about any keyword phrase that's relevant to Automotive Internet sales and marketing. It's only taken over 2 year to do it :)
T
  • T
  • December 29, 2007
Congrats Jeff! This is definitely one of the best automotive industry blogs out there. I can see why it's rockin the search engines! Thanks for creating such a great resource.
J
JK, stare into my crystal ball and repeat after me....

"...monetize ...monetize ...monetize"


hahahaha!

Also my friend, we've talked about this before, your (our?) community is chock full of super sharp professional ISMs and industry solution providers (small and large).

Consider opening up a "members only" message board area that links off your blog.

Peer problem solving Example:
I am currently wrestling with 1500 used units on the ground in 2 locations with 2 remote overflow inventory areas. We're growing at 20% per year. We've got 2 full time data collection people roving around recording and picture taking.

We're entertaining solutions. We currently have a wifi PDA connected to our back end. Works aok, looking for productivity improvements. One solutiuon is CDM's Digital Tablet (that I dont care for). At this hour it looks as if we will not have a single point processing area to pass inventory thru.

HomeNet has a wireless PDA in the works. Anyone in the Beta? Any ideas?

G'Luck JK!

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    Jeff Kershner
  • December 31, 2007
I know Joe. Maybe you can let me borrow that crystal ball and I could find some "time" floating around in there.

I was playing around with the Homenet PDA piece last year and it was slick. Not sure what the delay is.

Thanks Joe.

Jeff
J