PR Announcements

Carfax, ActivEngage Inc. Partner to Provide Consumers with Vehicle History Information Through Live Chat

Carfax and ActivEngage Inc. Partner

Carfax and ActivEngage, the most trusted provider of automotive live chat, have teamed up to help dealers provide Carfax Vehicle History Reports™ to online shoppers through live chat. Carfax-subscribing dealers can make extensive vehicle history data available to used car shoppers in real-time during a live chat conversation, therefore creating an elite consumer experience on their website.

“Transparency and trust is important to today’s digital consumers, especially when making important purchases like a used vehicle.”

”Consumers expect to get a Carfax Report with the used cars they find for sale online,” said Larry Gamache, communications director for Carfax. “With the growing popularity of live chat, this is another effective way to ensure that dealers give their customers the Carfax information they need to make smarter, faster buying decisions.”

Dealers using Carfax and ActivEngage can give anyone shopping on their website access to Carfax Reports through the live chat function. Customers can view, email or print the Carfax Report in real-time within the chat window.

“Empowering consumers with detailed vehicle information and being transparent about a vehicle’s history can build the consumer’s trust in a dealership, thus allowing the dealership to develop a relationship with a previously anonymous website shopper,” says ActivEngage Director of Virtual Sales, Carol Marshall. “Transparency and trust is important to today’s digital consumers, especially when making important purchases like a used vehicle.”



Carfax is the vehicle history expert for used car buyers, sellers and the automotive industry. Carfax created the Vehicle History Report in 1986 and is trusted by dealerships across North America to help acquire, advertise and retail used cars. Carfax is the vehicle history provider of choice for 37 manufacturer Certified programs and is integrated into hundreds of acquisition and inventory management tools, available on popular online automalls and featured on thousands of automotive websites. Carfax® Vehicle History Reports™ are viewed more than 170 million times a year to help people buy with more confidence. Become a Carfax Advantage™ dealer or learn how Carfax can help your dealership win by visiting

Connect with us on Facebook, Google+, LinkedIn and Twitter@Carfax4Dealers and watch us on YouTube. Friend Car Fox on Facebook and follow him on Twitter@TheCarFox. Download the ‘Carfax for Dealers’ mobile app from the App StoreSM and Google PlaySM.


ActivEngage is the most trusted brand in automotive live chat. Our proprietary chat software, real-time business intelligence and fully-managed chat solution inspire conversations that create powerful first impressions and lasting relationships between the website shopper and the dealership. Each solution was created to meet the specific needs of our dealership customers. ActivEngage is #121 on the Inc. 500 list of fastest growing American companies, ranked #20 on the Tech 200 national list, and received the first ever Inc. Hire Power Award for the creation of American jobs.


ActivEngage, Inc.
Kelly Holloway, 321-441-7713

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