I’m sure by now if you haven’t read it over on the DealerRefresh forums, you’ve read the full post on one of the other industry online outlets.
Tim Martell SLAMS Industry SEO Vendors
Tim is on a RANT and calling industry services OUT on their SEO ethics and reporting, going as far as calling them liars and criminals in his article The Shocking Truth Behind Reporting In The Automotive Community.
You can read the complete article on this site (updated link since several industry sites have removed the full article).
After Tim’s rant, finger pointing and saying names he encourages dealers to ask for 3 criteria from their SEO company’s monthly reporting..
• Keyword Positioning
• Search Volume for each ranking keyword
• Link to every page of content, press release, slideshare, and link that was built, etc.
My question to you – dealers – How much do you trust your SEO providers and their reporting?
Click here to take the poll over on the forums. While you’re over there, if you have something to say – SPEAK UP!