Best PracticesDealership MarketingDealership Operations & Processes

A Big Old Can of Nonsense: Who Needs Loyal Customers Anyways?

With all of the recent epiphanies that thought leaders in ours and other industries that businesses should be spending time and effort cultivating relationships, spending money and basically treating customers right, I thought it time to re-visit this whole “customer loyalty” phenomenon. Customers don’t really care about car dealers, do they?
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Inventory Photos made EASY with the Samsung Galaxy Camera

The Easier You Make It, The More Likely It Gets Done [highlight color=”#F5B800″ font=”black”]Before you get started reading, I want to apologize to Arnold for sitting on this article for as long as I have. It wasn’t intentional. Arnold wrote this for us several months ago after he and I bumped into each other at a …