Industry Events

JP Ostiguy of Zanchin Auto & John Colban on RefreshFriday – April 13th 18 (Friday)

Join us on this RefreshFriday (Friday April 13th at 1:00 PM EST) as we dive into VIDEO with JP Ostiguy. If you don’t know JP, you really should! He’s the Manager of Operations for the Zanchin Automotive Group and has tremendous results with utilizing video with HUGE increases in Sales. And he’s now moving video into the service department (we’ll be touching …
Industry Events

Matt Murray joins Jeff & Alex on RefreshFriday

April 6th at 1:00 PM EST Matt Murray will be joining us on this week’s RefreshFriday. Tune-in on the DealerRefresh Facebook page for the live broadcast. Matt Murray is the GM of Automotive for Podium, an online review and communications engine, that spans far further than just the car business. Prior to Podium, Matt worked for Cox Automotive overseeing OEM …
Industry Events

Nostradamus (Cliff Banks) joins Jeff & Alex on Refresh Friday

March 30th at 1:00 PM EST Cliff Banks, automotive’s Nostradamus, will be sharing his insights on Refresh Friday.  Tune-in on the DealerRefresh Facebook page for the live broadcast. We plan to talk about CDK’s Fortellis project CDK lawsuits with Authenticom & Cox Automotive NADA 2018 Acquisitions Hot companies to watch Digital Retailing Dealers are not …
Best PracticesDealership Communication ToolsDealership MarketingIndustry EventsIndustry News & TrendsOpinions & Advice

10 Key Takeaways from the ‘Data Doesn’t Lie’ Panel Discussion (DSES 2017)

In October 2017 I had the honor of co-moderating a panel discussion at the DrivingSales Executive Summit. Together with fellow attribution front runner, Steve White, Founder & CEO of Clarivoy, and our dealer experts, Shaun Kniffin, Marketing & Technology Director of Germain Automotive Group and Ben Robertaccio, Marketing Director of the quickly-rising Morrie’s Automotive Group, …
Best PracticesDealership Communication ToolsDealership MarketingIndustry EventsIndustry News & Trends

Introducing the All-New DealerRefresh Podcast – In the Mix

Don’t you just love a good old-fashioned radio show? Well if you do then you should listen to the radio. But if podcasts are your medium of choice, then be sure to subscribe the all-new DealerRefresh Podcast – “In the Mix!” Hosted by Refreshers Ryan Gerardi and Chris K Leslie, In the Mix is quickly …
Best PracticesDealership Communication ToolsDealership Operations & ProcessesIndustry Events

The Best Internet Sales Process Ever!

Let’s be clear about the best “anything” when it comes to helping dealers sell cars: This new, best “thing” is only as good as the execution by your team. The best CRM for you and your team, for example, is the one that they’ll use. Period. It’s one that is intuitive and simple; and one …